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Post by juthi52943 on Dec 24, 2023 3:13:58 GMT -5
At the same time, in-depth knowledge of the market and its expectations allows marketing to develop relevant topics to increase the added value of the offer and define the differentiation factors: sales therefore has tools suited to the segment in which they operate. The vocation of marketing is to know the market, encourage contact with customers, identify new potential and therefore allow sellers to sell. Start or develop the company's digital transformation Job Function Email List Clearly identified as an important development lever for companies, digital technology and the opportunities it offers are still too little exploited by SMEs. that Italian SMEs are lagging behind their European neighbors in starting their digital transformation . The marketing function can be a real engine in driving digital transformation. Website, e-commerce , marketing automation, social networks, email marketing platforms, CRM are all tools that are now essential for the practice of effective marketing and which require companies to enter the digital era. For digital marketing to really work for your business, you need a strategy that uses all the resources at your disposal. Many people experiment with digital marketing by posting the occasional Facebook post or spending budget on sponsored ads; but to truly benefit from the power of digital marketing.
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